When you have a YouTube channel, dozens of variables are usually analyzed to better understand the preferences of our audience. It is not easy to attract the attention of people in a world with so much information, so if we have data on what our followers see on and off our channel, it will help us make important decisions.
In this sense, a functionality has just been born that can help a lot with the subject, since from YouTube Analytics we can know what other channels our followers see.
This data can be found in the analysis section of YouTube Studio on the desktop, in a new card that shows other channels watched by our audience on a constant basis for the last 28 days.
This is similar to another card that creators have access to in YouTube Studio that shows other videos that their audience has seen in the last week, but in this case we are talking about channels, not videos.
When we access the videos that our audience consults, we may be watching trending videos, old videos, videos from dead channels and other types of random videos that do not reflect the true interests of the audience. With this new feature we talk about the true interests of the audience, since the channels that an audience has watched constantly during the last 28 days is somewhat more representative of what that audience wants to see when they visit YouTube.